Starting Your Own Business:
A Workbook, 2nd edition
Ron Immink & Brian O'Kane
Starting Your Own Business was originally commissioned in 1997 by the Department of Enterprise, Trade and Employment under Measure 4 of the Operational Programme for Small Business to meet a real need for practical, relevant information among would-be entrepreneurs. Over 16,000 copies were distributed through roadshows, presentations and by the various enterprise support agencies.
Now Starting Your Own Business has been updated and expanded, to include new sections on eBusiness and working from home, reflecting the changing trends in Irish small business.
The guide takes a potential entrepreneur through the whole process of starting a business, from first thoughts about self-employment to the practicalities of start-up. It consists of three chapters:
each of which is filled with checklists, flowcharts and questionnaires.
READY provides you with essential background information, preparatory to making a commitment to a start-up. It includes both Self-assessment and Market Research as key elements, as well as Training for Entrepreneurs and Start-up Alternatives.
STEADY takes you through the steps necessary to develop a Business Plan, including the Mission Statement, Strategy, Marketing, Staff, Finance, Taxation and Premises. Presenting the Business Plan and Financiers’ views on Business Plans are also included.
GO provides forms, documentation and further guidance to help you put your business into action.
In addition, templates and spreadsheets for key elements of the business plan, as well as updates for the Directory of Contact Addresses and a wide range of other information, are available for download from the Download page of www.startingabusinessinireland.com.
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July 2001
€20, pb
ISBN 1-86076-224-7
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