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Niall Fitzgerald, chairman, Unilever |
Business PlansPlanning for SuccessPlanning for Success: A Business Plan Workbook for Start-Ups was one of the first business planning workbooks available on the Irish market. It made an immediate impact and it still in use by many agencies. It takes a no-nonsense, straightforward approach to business planning, grounded in the everyday experience of the average person considering starting a business. Each section is introduced by text, but quickly engages the reader in interactive questionnaires, forms and checklists.
To review the other approaches to business planning, choose from:
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Planning for Success: Click on the cover for more information.
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